12/3/07

Can NASA Attract a Younger Crowd with Social Networking Tools?

NASA is the latest to take on additional social networking tools for the purpose of attracting more users. With about 1 million unique views per month, NASA is catering directly towards the Facebook crowd, in so many words–the 18 to 25 year olds, with a new MyNASA tool at the helm of the makeover.

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Sony Buys Into Virtual Movie Theaters; Invests in Gaia

Gaia, the avatar-filled virtual world, has received an undisclosed amount of funding from Sony Pictures. You may be wondering why. It appears to be, in part, for building out Gaia theaters, where users can congregate in virtual rooms for the purpose of viewing video clips.

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