8/2/11

Fuseideas Named Agency of Record for Anton’s



SOMERVILLE, Mass. August 2, 2011 - Anton’s Cleaners has named Fuseideas as its agency of record, according to Dennis Franczak, CEO and Founder of Fuseideas, an independent full-service advertising agency. The Tewksbury, Mass-based account, previously handled by Graham Communications in Quincy, Mass., was won by Fuseideas after a quiet regional review.

Working with CEO Charles Anton, the Fuseideas team will create full service marketing programs for the quality cleaner including print, broadcast and online advertising as well as marketing and public relations support for Anton’s community programs, Coats for Kids and Belle of the Ball.

“We are thrilled to be working with Anton’s Cleaners to bring their marketing, advertising, and social media needs to the next level as well as work on their recognizable and successful community relations programs Coats for Kids and Belle of the Ball.” said Dennis Franczak, CEO Fuseideas

New work is expected to appear in early Fall 2011. Donations for Coats for Kids will open in October and Belle of the Ball in Spring 2012. Please refer to Anton’s website for additional details, services and coupons at: http://www.antons.com/

About Anton’s
Anton’s Cleaners serves the Boston area, Eastern Massachusetts and Southern New Hampshire with its 43 stores and home delivery in certain communities. Care, quality and value are hallmarks of Anton’s dependable dry cleaning and shirt laundry service. Anton’s is also recognized nationally and locally for its commitment to improving the lives of those in the communities it serves through two major community responsibility programs, Coats for Kids and Belle of the Ball.

About Fuseideas
Headquartered in Somerville and with operations in Prague, Portland, Maine and Atlanta, Fuseideas is an integrated advertising, public relations and interactive marketing agency for brands seeking relevance, growth and longevity in a constantly changing world. Fuseideas client experience includes Adidas, Disney, Massport, Comcast, NBCUniversal, ESPN, Reebok, HBO and The Boston Bruins. More information and examples of Fuseideas work can be found online at www.fuseideas.com.
Twitter: @fuseideas / Facebook: Fusesideas1 / Blog: www.fuseideas.blogspot.com

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Press Contact Information: Aidan Bradley, Director of Public Relations, 617-776-5800

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